- It’s Time to Take Marketing Off “Pause”
- How Onnit Improved Performance: Watch the Webinar
- Target Customers With Data: Watch the Webinar
- Business Growth in a Post Covid World: Watch the Webinar
- Get The Most Out of Your Affiliate Program – Watch the Webinar
- Keys to Increasing Conversion Rates – Watch the Webinar
- Using the Phone to Capture New Opportunities: Watch the Webinar
- Watch the Webinar: SEO long-term planning for recovery
- Google Shopping: Now Open to Unpaid Listings, Watch the Video
- 15 Minute Digital Webinar: Make Paid Search Work for You
- The Impact of Coronavirus on Paid Social, Your Questions Answered
- 15 Minute Digital Planning Webinar: Paid Social in the Time of Coronavirus
- High-tech + Low-tech Growth Challenges for Mortgage Lenders
- Marketing Your App: Connecting Your Systems for the Data Advantage
- Where is your loan growth going to come from? Get the insights.
- 3 Pillars To Optimize Performance Under HEC
- Customer Acquisition for FinTech – The David and Goliath Story
- Power of the Call: Your Secret Weapon to Maximize Revenue and Reduce Costs
- LQ Digital taps Greg Allum as Vice President, Display & Social
- Unit Economics: the Heart of Digital Customer Acquisition
- Creating Effective Conversion Journeys
- The Ultimate Weapon of Persuasion
- The Building Blocks of Customer Segmentation
- 4 Steps for Creating a Digital Acquisition Game Plan
- NewHomeGuide.com doubles lead volume while improving conversion rate by 124%
- Sun Basket Increases Subscribers Through Paid Search and Affiliate Marketing
- Too Many Brands Overlook Affiliate Marketing
- Don’t Forget About Conversion Rate Optimization
- Digital Advertising Doesn’t Always Work (But It Can!)
- Digital Advertising on “Autopilot”
- A Conversation That Counts
- LQ Digital Named 2017 Optimizer of the Year
- The Rise of the Digital Economist
- Knock, Knock. Who’s There?
- In Search of the Elusive “Profitable Customer”
- 7 Tips for Tackling SEO Like a Pro
Throughout the Coronavirus pandemic, marketers are being asked to do more with less. Many of us are finding that our budgets are being cut and sometimes that means cutting back on advertising, such as paid search and social. However, there are still many digital strategies and programs that you can control and even improve, including your SEO strategy.
Now is the perfect time for marketers to review, clean and improve the SEO for their business. In this week’s 15 Minute Digital Planning Webinar, we interview our Director of SEO, Jacob King to identify the key strategies marketers can implement right now to improve their SEO strategy, such as:
- Focusing on the structural content on your website and ensuring pages are visible to search engines so they’re easy to find.
- Adding structured data (events) when possible. This is especially useful for industries that have traditionally used events or in-person meetings for their business, such as realtors.
- Re-purpose well performing secondary content such as how to guides, blog posts, e-guides and webinars.
- Link content sufficiently from higher profile pages, such as footers or headers on your home page to pass on link equity.
In the webinar, we’ll also cover how some industries are creatively solving for their needs now and building SEO to benefit their business in the future using creative tactics such as virtual events and much more. Watch the webinar for free:
At LQ Digital, we’ve captured a lot of data over the last 15 years on what scores as best-in-class digital performance (search, social, affiliate). At this time we want to contribute by sharing our data, knowledge and expertise to help your company survive this turbulent time and provide relief.
Remember to subscribe to our webinar series so you always have the latest news and insight in your inbox: subscribe here.
- Digital Economist
- digital marketing
- Paid Search